Jarrard Inc. welcomes industry veteran to lead Market Research & Insights team

NASHVILLE, Tenn., March 25, 2025 /PRNewswire/ -- Jarrard Inc., a U.S. Top 10 healthcare strategic communications and change management consultancy, is pleased to announce the addition of Jed Lam as Senior Vice President, Market Research & Insights. With more than 25 years of experience leading research-driven brand strategy and marketing communications, Lam deepens Jarrard's capability to deliver sophisticated, data-driven insights to healthcare organizations navigating reputational, branding and strategic hurdles.

Lam joined Jarrard in March from Edelman where he served as Executive Vice President, Head of US Central Region for Edelman Data & Intelligence and led a team of research managers, scientists and analysts.

"As we continue expanding our Market Research & Insights practice, bringing in a leader like Jed is a game-changer," said Jarrard Inc. President and Co-Founder Anne Hancock Toomey. "Healthcare organizations are under immense pressure to make decisions with clarity and confidence, and Jed's deep expertise positions us to provide even more precise, data-driven guidance to our clients."

The Jarrard Market Research & Insights (MRI) group specializes in understanding the interplay of stakeholder perceptions, motivations and behaviors – the literal and people politics that permeate healthcare – and the messaging that will drive impact. The MRI team explores the right questions and develops solutions to deliver critical wins with measurable results.

Over Lam's distinguished career, he has worked with a myriad of Fortune 100 clients and leading healthcare organizations including Advocate Health, the American Cancer Society, the Arthritis Foundation, CMS, Lurie Children's Hospital, Humana and Walgreens.

"I'm thrilled to join the powerhouse team at Jarrard as we aim to supercharge all the great work already happening with the latest advancements in utilizing research and data to make healthcare better," Lam said.

Additional New Hires

"Continuously expanding our team with top talent allows us to strengthen our impact with clients and advance our mission of supporting healthcare leaders in high-stakes times with best-in-class strategic counsel," Toomey said.

Rounding out the latest additions to the Jarrard team of almost 100 professionals are:

• Corrie Fisher, Senior Managing Advisor, Health Services & Technology Practice
  Fisher brings a decade of experience in healthcare communications, leading high-impact public relations programs spanning health technology, life sciences and medtech and securing top-tier media placements. Fisher previously served as the media relations manager for KNB Communications, a Stamford, Conn-based healthcare and health IT PR and marketing firm.

• Gladis Valdivia-Hernandez, Senior Advisor, The Advisor Group
  Valdivia-Hernandez returns to Jarrard having earlier served as an advisor at the firm. Her strategic communications experience spans the healthcare, technology and government sectors where she has helped organizations craft compelling narratives and campaigns. Immediately prior to her new role with Jarrard, she served as a communications specialist at the University of Chicago.

About Jarrard Inc. 

Jarrard Inc. is a specialized healthcare consulting firm devoted to helping leaders during high-stakes moments of change, challenge and opportunity. We use the power of communications, marketing and political strategy to help our clients achieve their most important goals. Founded in 2006, the firm has worked with more than 1,800 clients in 48 states and focuses on change management, issues and advocacy and strategic positioning. Jarrard Inc. is a division of Chartis, one of the nation's leading healthcare advisory firms. For more information, visit jarrardinc.com or follow us @JarrardInc.                      

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SOURCE Jarrard Inc.